黨的十八(ba)大(da)以來，我國(guo)從社(she)會(hui)(hui)經濟持續健康發展的戰略高度出發，制定實施一系(xi)列法(fa)規(gui)政策，逐步健全公民和組織(zhi)守法(fa)信(xin)(xin)(xin)用記(ji)錄(lu)，全面(mian)推進(jin)(jin)社(she)會(hui)(hui)信(xin)(xin)(xin)用體(ti)(ti)系(xi)建(jian)設(she)，促進(jin)(jin)了征信(xin)(xin)(xin)業的加(jia)快發展。按(an)照國(guo)務院(yuan)《質量(liang)發展綱要(yao)》和《社(she)會(hui)(hui)信(xin)(xin)(xin)用體(ti)(ti)系(xi)建(jian)設(she)規(gui)劃(hua)綱要(yao)》部署(shu)，為加(jia)強政務誠(cheng)(cheng)信(xin)(xin)(xin)、商務誠(cheng)(cheng)信(xin)(xin)(xin)、社(she)會(hui)(hui)誠(cheng)(cheng)信(xin)(xin)(xin)和司法(fa)公信(xin)(xin)(xin)建(jian)設(she)，建(jian)立健全社(she)會(hui)(hui)征信(xin)(xin)(xin)體(ti)(ti)系(xi)，2016年(nian)3月(yue)14日，國(guo)內首家具有自主誠(cheng)(cheng)信(xin)(xin)(xin)信(xin)(xin)(xin)息、提供全程質量(liang)追溯的獨(du)立第(di)三方綜合性信(xin)(xin)(xin)用平臺——信(xin)(xin)(xin)用體(ti)(ti)系(xi)網在北京舉行了新聞(wen)發布會(hui)(hui)。

作為(wei)國(guo)(guo)家(jia)全(quan)(quan)面推(tui)(tui)進社會(hui)誠(cheng)(cheng)信(xin)(xin)體(ti)(ti)系(xi)(xi)建設(she)(she)的重要組成部(bu)分，信(xin)(xin)用(yong)(yong)體(ti)(ti)系(xi)(xi)網(wang)以服務我國(guo)(guo)社會(hui)信(xin)(xin)用(yong)(yong)體(ti)(ti)系(xi)(xi)建設(she)(she)、營(ying)造(zao)“褒揚(yang)誠(cheng)(cheng)信(xin)(xin)，懲戒失信(xin)(xin)”良好環境為(wei)宗旨，強化(hua)落實(shi)企業(ye)主體(ti)(ti)責任，為(wei)政(zheng)府部(bu)門加強事中事后監管、推(tui)(tui)進社會(hui)監督(du)提(ti)供基礎誠(cheng)(cheng)信(xin)(xin)信(xin)(xin)息(xi)。該平(ping)臺自主建設(she)(she)的綜合信(xin)(xin)用(yong)(yong)檔案數據庫在整(zheng)合中央部(bu)委、地方政(zheng)府、網(wang)絡輿情以及質量追(zhui)溯相關信(xin)(xin)息(xi)基礎上，形成涵蓋(gai)政(zheng)府監管、行(xing)業(ye)評價、信(xin)(xin)貸評級、媒體(ti)(ti)輿情、企業(ye)運營(ying)和市場反饋等近5千萬條誠(cheng)(cheng)信(xin)(xin)綜合信(xin)(xin)息(xi)，會(hui)上“全(quan)(quan)國(guo)(guo)產品防偽溯源驗證公(gong)共平(ping)臺”與(yu)信(xin)(xin)用(yong)(yong)體(ti)(ti)系(xi)(xi)網(wang)舉(ju)行(xing)了(le)簽(qian)約儀式，“中國(guo)(guo)反侵權假冒(mao)創新戰略聯(lian)盟”給(gei)信(xin)(xin)用(yong)(yong)體(ti)(ti)系(xi)(xi)網(wang)授牌并成立了(le)“信(xin)(xin)用(yong)(yong)品牌專業(ye)委員會(hui)”， 同時(shi)信(xin)(xin)用(yong)(yong)體(ti)(ti)系(xi)(xi)網(wang)還與(yu)中國(guo)(guo)網(wang)進行(xing)了(le)“信(xin)(xin)用(yong)(yong)品牌”欄(lan)目的合作，從(cong)而(er)確保了(le)信(xin)(xin)息(xi)的真實(shi)性和公(gong)信(xin)(xin)力，并在全(quan)(quan)國(guo)(guo)范圍內實(shi)現了(le)互(hu)(hu)聯(lian)互(hu)(hu)通。

據(ju)發(fa)(fa)言人(ren)介紹，信(xin)(xin)(xin)用體(ti)(ti)系(xi)網是國(guo)內專業(ye)從(cong)事產品質(zhi)(zhi)量(liang)追(zhui)溯技(ji)術(shu)研(yan)發(fa)(fa)、系(xi)統(tong)集(ji)成、行(xing)(xing)(xing)(xing)業(ye)推廣、平(ping)臺(tai)建(jian)設(she)和(he)應(ying)用培(pei)訓的(de)(de)第三方平(ping)臺(tai)，該平(ping)臺(tai)自主研(yan)發(fa)(fa)了(le)“央信(xin)(xin)(xin)碼(ma)”，該碼(ma)為(wei)多層嵌入式防(fang)偽碼(ma)，可(ke)對全(quan)世界所有二維碼(ma)進(jin)行(xing)(xing)(xing)(xing)逆向防(fang)偽認證，還可(ke)實現二次防(fang)偽，具(ju)備促(cu)進(jin)正品銷(xiao)售(shou)等(deng)特色(se)功(gong)能。通(tong)過(guo)(guo)加(jia)強(qiang)質(zhi)(zhi)量(liang)追(zhui)溯、防(fang)偽保(bao)真和(he)誠(cheng)(cheng)信(xin)(xin)(xin)體(ti)(ti)系(xi)建(jian)設(she)，完(wan)善了(le)具(ju)有時(shi)代(dai)特色(se)的(de)(de)的(de)(de)信(xin)(xin)(xin)用體(ti)(ti)系(xi)，得到(dao)了(le)多個中央部(bu)委、行(xing)(xing)(xing)(xing)業(ye)組織的(de)(de)支持(chi)幫(bang)助(zhu)，受(shou)到(dao)了(le)廣大(da)企業(ye)機構和(he)商(shang)務(wu)(wu)平(ping)臺(tai)的(de)(de)關注參與(yu)。該平(ping)臺(tai)通(tong)過(guo)(guo)集(ji)成創(chuang)新網絡通(tong)信(xin)(xin)(xin)、自動(dong)數據(ju)采(cai)(cai)集(ji)、多設(she)備自動(dong)控制、移動(dong)終端等(deng)技(ji)術(shu)，建(jian)立完(wan)善了(le)“防(fang)偽溯源識別系(xi)統(tong)”，可(ke)廣泛應(ying)用于(yu)各(ge)個行(xing)(xing)(xing)(xing)業(ye)的(de)(de)幾乎所有產品。隨著(zhu)平(ping)臺(tai)的(de)(de)運行(xing)(xing)(xing)(xing)，將為(wei)市場(chang)準入、政府采(cai)(cai)購、工(gong)程(cheng)招(zhao)(zhao)標、行(xing)(xing)(xing)(xing)政審批、資質(zhi)(zhi)審核(he)等(deng)行(xing)(xing)(xing)(xing)政管理事務(wu)(wu)提供(gong)誠(cheng)(cheng)信(xin)(xin)(xin)參考(kao)，為(wei)市場(chang)消(xiao)費(fei)、商(shang)務(wu)(wu)流通(tong)、銀行(xing)(xing)(xing)(xing)信(xin)(xin)(xin)貸、招(zhao)(zhao)聘(pin)就業(ye)等(deng)提供(gong)誠(cheng)(cheng)信(xin)(xin)(xin)引導。該平(ping)臺(tai)運行(xing)(xing)(xing)(xing)后，通(tong)過(guo)(guo)健全(quan)產品質(zhi)(zhi)量(liang)追(zhui)溯體(ti)(ti)系(xi)，可(ke)以推進(jin)品種(zhong)改(gai)善和(he)供(gong)給(gei)創(chuang)新，不斷(duan)提升產品供(gong)給(gei)體(ti)(ti)系(xi)的(de)(de)質(zhi)(zhi)量(liang)和(he)效率(lv)，為(wei)供(gong)給(gei)側(ce)改(gai)革創(chuang)新提供(gong)誠(cheng)(cheng)信(xin)(xin)(xin)服務(wu)(wu)。

作為(wei)全(quan)國(guo)質量(liang)防(fang)偽建(jian)設的主要部(bu)門(men)，中(zhong)國(guo)防(fang)偽行(xing)(xing)業(ye)(ye)(ye)協(xie)會(hui)(hui)(hui)力(li)推信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)體系網(wang)，旨在加快提(ti)升產品質量(liang)追溯和(he)(he)防(fang)偽保(bao)(bao)真治理能(neng)力(li)，充分運(yun)用(yong)(yong)(yong)社(she)會(hui)(hui)(hui)信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)大(da)數據(ju)(ju)，全(quan)力(li)服務于誠(cheng)信(xin)(xin)(xin)(xin)(xin)社(she)會(hui)(hui)(hui)建(jian)設，保(bao)(bao)障(zhang)廣(guang)大(da)消費(fei)者(zhe)和(he)(he)守(shou)法經(jing)營企業(ye)(ye)(ye)的合法權益。據(ju)(ju)了(le)解，該平(ping)臺(tai)是國(guo)內第一家實(shi)現企業(ye)(ye)(ye)基本(ben)情況與(yu)社(she)會(hui)(hui)(hui)誠(cheng)信(xin)(xin)(xin)(xin)(xin)、產品信(xin)(xin)(xin)(xin)(xin)息和(he)(he)質量(liang)追溯數據(ju)(ju)有效關聯的機構，也(ye)是建(jian)立(li)獨立(li)分析數學模型(xing)，具有自主誠(cheng)信(xin)(xin)(xin)(xin)(xin)數據(ju)(ju)信(xin)(xin)(xin)(xin)(xin)息的第三方(fang)平(ping)臺(tai)。下一步，信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)體系網(wang)將系統分析地區、行(xing)(xing)業(ye)(ye)(ye)、企業(ye)(ye)(ye)和(he)(he)消費(fei)者(zhe)的共性及個性需求，通過信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)信(xin)(xin)(xin)(xin)(xin)息數據(ju)(ju)庫、共享平(ping)臺(tai)和(he)(he)專業(ye)(ye)(ye)網(wang)站等，提(ti)供(gong)專業(ye)(ye)(ye)性定制(zhi)化信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)評級服務，成(cheng)為(wei)數據(ju)(ju)精準(zhun)、覆蓋(gai)全(quan)面、功能(neng)完善的社(she)會(hui)(hui)(hui)信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)綜合評價平(ping)臺(tai)，免費(fei)為(wei)企業(ye)(ye)(ye)提(ti)供(gong)技術(shu)支撐。平(ping)臺(tai)還(huan)將定期不定期公開信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)信(xin)(xin)(xin)(xin)(xin)息，讓社(she)會(hui)(hui)(hui)了(le)解市場主體的信(xin)(xin)(xin)(xin)(xin)用(yong)(yong)(yong)狀況，保(bao)(bao)障(zhang)消費(fei)者(zhe)知情權，形成(cheng)守(shou)信(xin)(xin)(xin)(xin)(xin)光榮、失(shi)信(xin)(xin)(xin)(xin)(xin)可恥的濃(nong)厚氣氛，引導對違法失(shi)信(xin)(xin)(xin)(xin)(xin)者(zhe)進行(xing)(xing)市場性、行(xing)(xing)業(ye)(ye)(ye)性、社(she)會(hui)(hui)(hui)性約束和(he)(he)懲(cheng)戒，形成(cheng)全(quan)社(she)會(hui)(hui)(hui)廣(guang)泛參與(yu)的監管格局(ju)。

發(fa)(fa)(fa)(fa)布會(hui)上，信(xin)(xin)用(yong)(yong)(yong)體(ti)系網(wang)(wang)還重點介紹了(le)自(zi)主研(yan)發(fa)(fa)(fa)(fa)的(de)“產(chan)品(pin)質(zhi)量(liang)防偽溯(su)源(yuan)”核心技術(shu)、“央(yang)信(xin)(xin)APP全程可追溯(su)系統”、“企業(ye)(ye)綜合(he)誠信(xin)(xin)大(da)(da)數據信(xin)(xin)用(yong)(yong)(yong)評(ping)級”以及行(xing)業(ye)(ye)應用(yong)(yong)(yong)案例。在新聞發(fa)(fa)(fa)(fa)布會(hui)上，信(xin)(xin)用(yong)(yong)(yong)體(ti)系網(wang)(wang)與自(zi)主品(pin)牌(pai)領軍(jun)企業(ye)(ye)華(hua)晨汽車集團控股有(you)(you)(you)限(xian)(xian)公(gong)司、中(zhong)國自(zi)貿區(qu)聯(lian)(lian)合(he)會(hui)、中(zhong)國中(zhong)小(xiao)商業(ye)(ye)企業(ye)(ye)協(xie)會(hui)、澳大(da)(da)利(li)亞(ya)天(tian)然(ran)奶業(ye)(ye)公(gong)司、融中(zhong)融（北京）金(jin)融信(xin)(xin)息服務(wu)有(you)(you)(you)限(xian)(xian)公(gong)司、金(jin)諾(nuo)佳音(yin)國際文(wen)化傳媒集團、深圳市奔凱安全技術(shu)有(you)(you)(you)限(xian)(xian)公(gong)司、永暢（北京）國際文(wen)化傳媒有(you)(you)(you)限(xian)(xian)公(gong)司、丹東(dong)永明食品(pin)有(you)(you)(you)限(xian)(xian)公(gong)司、龍(long)海(hai)市格林水產(chan)食品(pin)有(you)(you)(you)限(xian)(xian)公(gong)司、鄭州新油梆食品(pin)有(you)(you)(you)限(xian)(xian)公(gong)司、浙江省品(pin)牌(pai)建設(she)促(cu)進會(hui)、浙江啟勝科技公(gong)司、山西信(xin)(xin)用(yong)(yong)(yong)達互聯(lian)(lian)網(wang)(wang)信(xin)(xin)息技術(shu)有(you)(you)(you)限(xian)(xian)公(gong)司等首批(pi)應用(yong)(yong)(yong)全程質(zhi)量(liang)追溯(su)和企業(ye)(ye)信(xin)(xin)用(yong)(yong)(yong)信(xin)(xin)息的(de)單位簽署(shu)了(le)合(he)作(zuo)協(xie)議。在發(fa)(fa)(fa)(fa)布會(hui)現場，著名演員王志飛還代表中(zhong)國獅子聯(lian)(lian)會(hui)“涵愛(ai)飛揚”公(gong)益(yi)基金(jin)接受了(le)信(xin)(xin)用(yong)(yong)(yong)體(ti)系網(wang)(wang)向(xiang)中(zhong)國聾啞(ya)兒(er)童(tong)的(de)捐款20萬(wan)元(yuan)及由澳大(da)(da)利(li)亞(ya)天(tian)然(ran)奶業(ye)(ye)有(you)(you)(you)限(xian)(xian)公(gong)司提供的(de)價(jia)值40萬(wan)元(yuan)的(de)嬰幼(you)兒(er)奶粉，用(yong)(yong)(yong)于聾啞(ya)兒(er)童(tong)的(de)康復治療和保(bao)健服務(wu)。來自(zi)中(zhong)央(yang)電視臺(tai)、人民日報、新華(hua)社、新華(hua)網(wang)(wang)、人民網(wang)(wang)、光明網(wang)(wang)等100家國內主流媒體(ti)參加了(le)新聞發(fa)(fa)(fa)(fa)布會(hui)。